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About Us

Thank you for popping by to learn more about Secret Abu Dhabi! We’re a passionate and creative team of writers, photographers, videographers, and social media experts who proudly call this vibrant city home.

As your go-to city guide to Abu Dhabi, we specialize in capturing the heart of the emirate through stories and visuals that highlight its rich culture, mouthwatering food and beverage scene, must-visit places to stay, and exciting things to do.

Our content is rooted in first-hand experiences, giving locals, expats, and tourists a true insider’s perspective on all that Abu Dhabi has to offer. Whether it’s the newest rooftop brunch or a hidden gem in the desert, we’re here to bring it to life.

We also have a soft spot for family-friendly fun, and our lifestyle blog for Abu Dhabi is filled with guides to parks, events, and activities that kids (and parents) will love.

Though Secret Abu Dhabi is new to the scene, our team brings over 14 years of combined experience in crafting engaging digital content, growing online communities, and creating high-quality guides that resonate.

We’re proud to be your trusted Abu Dhabi insider, helping you stay in the know with the best of local events in Abu Dhabi and unforgettable experiences.

We can’t wait to connect with you—whether it’s by email or sliding into our DMs. Let’s explore this amazing city together!